A 5-step process from Jane McConnell for organisations considering 2.0.:
Step 1: Start with an understanding of user, organisational and business needs.
Step 2: Then, analyse and transform these unmet needs into a list of functions required.
Step 3: Look at the tools in place and see if they can provide these functions.
Step 4: If you need new 2.0-based tools, start small and fast.
Step 5: Integrate and communicate.