24 May 2006

Should Small Businesses Care About Web 2.0 Marketing?

In his Marketing Excellence Blog Eric Kintz share trends through examples of small businesses that have been the first to capitalize on web 2.0 and have reaped early benefits:
  • Trend #1: Establish a blog as your primary web presence
  • Trend #2: Take advantage of emerging hyper local blogs
  • Trend #3: Use web 2.0 marketing to market to bloggers
  • Trend #4: Leverage emerging web 2.0 advertising platforms
  • Trend #5: explore emerging audio and video marketing (podcasting and vloging)

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